Innovative Packaging -2

The German ad agency Kolle Rebbe designed chunks of Parmesan cheese shaped like pencils. Flakes are shaved off with a manual pencil sharpener. 

The Hijos de Villa Tequila gun redefines the term “shooter.” The toy is shaped like a 45, but instead of containing bullets, its loaded with 200 ml of genuine Mexican tequila

Newton Running based in Boulder, Colorado, is striving to produce shoes that have a very low impact on the environment. The company wanted to also look at the way the shoes were packaged and see if there was an alternative to the conventional printed cardboard boxes. Newton worked with TDA Advertising and Design to develop a new package that is less box and more carton. The new package is a molded design that uses 100% post consumer recycled material. The shape of the carton fits the shoe eliminating the need to pack it with tissue paper. Instead of stuffing the shoes with even more paper, the company includes a pair of socks in one and a reusable shoe bag in the other.

Creative packaging designed to promote Rellana Hair range of yarn.

Internet-shop Weird Clothing (consider the name!) offers bermuda shorts with meat print. The appropriate package not forgotten with “Human meat” label.